How can we attract more women into technical roles? This is a common question asked by many of our clients. Based on our observations and years of experience helping clients recruit tech professionals, there are immediate changes a company can make to attract more female candidates.
1. Relook at the way you recruit
If you have this feeling that women are not looking at your job ads, how about changing the way you advertise and reach out to potential candidates? Instead of posting job ads in the usual job portals, concentrate your efforts in platforms that women in tech visit. Consider working with communities such as Women Who Code and SHEWORX to make your efforts more targeted.
2. Use gender-neutral words in your job ads
If you’re unsure where to start, do this one thing: replace “hacker” with “developer” or “engineer”. It has been shown to increase the number of female applicants.
3. Make your job ads more inclusive
Also check out: Women in Tech: A Singapore Perspective
4. Have a structured and transparent career progression pathway
Have a mentorship programme for women and formalise it. In Sheryl Sandberg’s book, Lean In, female employees are not always clear about their career paths within a male-dominated field and they often lack mentors. A mentorship programme helps women overcome challenges at work and at home, it also shows that your company is committed to your employees’ career progression.
You can also create advancement opportunities for women within your company. For example, you can put in place a sponsorship programme to support women keen on pursuing a higher education.
5. Have an inclusive work culture
6. Show that your company supports women in tech
7. Work with a recruitment partner who knows how
If you prefer to leave recruiting with a recruitment partner, work with one who is experienced in this area. They will have a good network of strong female candidates and be able to provide advice to help you improve your employee value proposition for female tech professionals.
Has your company tried other methods successfully? Share it with us and get the chance to be featured in Evolution Blogs and Newsletter.
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