We can see companies looking to invest much more in Marketing especially in the B2B space compared to a few years ago. In this session, we’ll figure out exactly why companies are making this shift and if they haven’t started yet, why they should get ahead and build a Marketing function 🤔

To navigate the reasons why, Ritesh Aidasani (Growth Marketing Executive at Evolution) will sit with Hariz Maloy (Head of Marketing at 1Bstories) and discuss:

👉 The types of projects run in a B2B Marketing team
👉 The reasons for running different projects as well as their outcomes
👉 Challenges faced in running some projects and getting leadership approval

LISTEN NOW! 🎧

#b2bmarketing #marketing #marketingtalent