Host Charlotte Roberts leads a discussion on leveraging data analytics for business success, featuring Zahra Khakoo, Growth Analytics Director at Twigeo; Anita Owens, Analytics Engineer at Akind Group; Jana Uthayakumar, Foresight, Data & Analytics Lead at Ericsson; and Niklas Jönsson, Analytics & Performance Manager at GlobalConnect. This episode explores how organizations harness analytics for data-driven decision-making, predictive insights, and performance optimization. Learn key strategies to enhance business intelligence and gain a competitive edge in today’s data-centric world.