Host Luke Vickers explores the latest in beverage innovation with guests Natasha Pratley, Digital Marketing Specialist at Green Custard, and Scott MacKenzie, Director of Beyond The Bottle Platforms at Britvic. In this exclusive interview, they dive into Britvic’s Aqua Libra Flavour Tap—a sustainable new system that’s set to revolutionise flavoured drinks.
Listen in as they share insights on the technology and marketing approaches driving eco-friendly changes across the industry. From product development to engaging digital strategies, discover how Britvic and Green Custard are leading the charge toward a more sustainable future in beverages.
Watch the full video episode here: https://youtu.be/22zMJZUFDo4
